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Hi, I'm Genevieve. Most people call me Gen.
I have 8+ years of agency experience working in both print and digital design. I am most passionate about typography, printed media and my three cats. Currently dabbling in digital drawing. I believe that graphic design is not "one size fits all," so I pride myself in providing a personalized experience tailored specifically for you. Let's create something together.
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LATEST WORK
These are some of my latest projects I'm most excited about –
SAFE Credit Union "For What's Next" Campaign​
Assisted with art direction and helped implement a cohesive campaign look and feel across multiple platforms.
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Creative Director: Brantley Payne
Animator/Illustrator: Judd Hertzler
Video Editor: Jason Rico
Graphic Designer: Genevieve Kennedy
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2025_SAFE_FWN Campaign Brand Book_FINAL_Page_01
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California State Parks Brand Guidelines​
Collaborated with the creative director and copywriter to establish comprehensive brand standards, and led the design and layout of the final brand book. (At time of posting, missing elements are to be updated by the client)
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PARKS Brand Book 2025_FINAL_Page_01
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Cal OES​
Art Direction and graphic design for the Earthquake Readiness campaign.
Earthquake Readiness Guide
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Earthquake Readiness Guide
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PSA for Levi's Stadium, Santa Clara. Animator: Jason Rico
recruitment
California State Parks Ranger Recruitment Campaign
Art director and graphic designer for this recruitment campaign.
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